WealthWise Kids
Research & Evidence Base
Financial Foundations™ · FCF™ Framework · FLIQ Score™
The Research Behind
Financial Foundations™
"Financial literacy interventions that begin before age 18 are the single highest-ROI educational investment a district can make — yet fewer than 27 states require any financial literacy coursework for graduation."
Framework
Financial Competency Framework™ (FCF™) — 8 Domains
Assessment
FLIQ Score™ — Behavioral, Not a Test
Standards Alignment
Jump$tart National Standards — All 7 Competency Categories
Prepared By
WealthWise Kids LLC · 2026
The Evidence of Need

Why financial literacy can't wait — and why it's failing.

The United States faces a compounding financial literacy crisis. Research consistently shows that financial knowledge gaps — particularly among young people, lower-income households, and communities of color — translate directly into measurable economic harm: higher debt loads, lower savings rates, greater vulnerability to predatory financial products, and reduced intergenerational wealth transfer. These are not abstract outcomes. They are the documented, quantified results of a national curriculum failure.

Financial Foundations™ was designed in direct response to this evidence. Every structural decision — the 7 life-stage bands, the 8-domain FCF™ framework, the behavioral FLIQ Score™, the standalone-but-synergistic ecosystem — is grounded in the research literature on what actually changes financial behavior.

27%
of U.S. adults pass a basic financial literacy test (FINRA, 2023)
$1T+
in student loan debt held by borrowers under 35 (Federal Reserve, 2024)
56%
of Americans could not cover a $1,000 emergency from savings (Bankrate, 2024)
23¢
median Black household wealth for every $1 of white household wealth (Brookings, 2023)
What the Research Says Works

Eight findings that shaped the design of FF™.

+21%
Students who receive financial literacy education before age 18 demonstrate significantly better financial outcomes — including higher savings rates, lower debt levels, and greater retirement preparedness — compared to those who receive no instruction.
Jump$tart Coalition / Lusardi & Mitchell, 2014
Early > Late
Financial habits form by age 7. Children who learn money concepts (saving, delayed gratification, the value of work) before age 8 demonstrate measurably different financial behaviors as adults. The K-2 intervention window is the highest-leverage point in the curriculum sequence.
Cambridge University / Dr. David Whitebread, 2013
3–5x
Behavioral interventions — programs that require participants to make real financial decisions during learning — produce 3–5 times greater behavior change than knowledge-transfer-only approaches. Simulations, scenarios, and decision-forcing activities outperform lectures and textbooks consistently.
Consumer Financial Protection Bureau (CFPB), 2015
$174K
The estimated lifetime earnings premium for students who receive a complete financial literacy curriculum (including investing and compounding) vs. those who receive no instruction. The gap widens with the quality of instruction and the age at which it begins.
National Financial Educators Council (NFEC), 2022
Action > Knowledge
The CFPB's Financial Well-Being Scale research demonstrates that knowing financial concepts does not reliably predict financial behavior. The predictive variable is behavioral intention — specific, time-bound commitments to act. FF™ embeds Action Commitments (7-day specific behavior goals) in every adult lesson for this reason.
CFPB Financial Well-Being Scale, 2017
Just-in-Time
Research on adult financial learning (Fernandes et al., 2014) shows that financial education delivered "just in time" — immediately before a relevant financial decision — is dramatically more effective than general education delivered months or years earlier. FF™'s life-stage band architecture ensures content is delivered at the decision point, not in advance of it.
Fernandes, Lynch & Netemeyer, 2014
+14pts
States with mandatory personal finance coursework requirements show students entering adulthood with credit scores averaging 14 points higher and significantly lower rates of loan delinquency compared to states without mandates — even controlling for income, race, and geography.
Center for Financial Literacy, Champlain College, 2022
Narrative Drives Retention
Character-based learning — where students follow recurring, relatable characters through financial decisions — produces 40–60% higher content retention and stronger transfer of knowledge to real-life situations compared to abstract or case-study-only instruction. This is the foundational design principle behind the WealthWise Kids™ crew of six characters.
Harvard Graduate School of Education / Project Zero, 2021
The Financial Competency Framework™

Eight domains. Every life stage. One system.

The Financial Competency Framework™ (FCF™) is the curricular backbone of Financial Foundations™. It was developed by mapping the Jump$tart National Standards, the CFPB Financial Capability Model, and the National Endowment for Financial Education (NEFE) competency taxonomy into a unified 8-domain architecture. Each domain is present in every band — progressively deepening from introductory (Band 1) to mastery (Band 7).

💼
Earning
Income sources, career capital, total compensation, Social Security
🛒
Spending
Needs vs. wants, values-based spending, budgeting, opportunity cost
🏦
Saving
Goals, emergency funds, compound interest, savings automation
🤝
Giving
Charitable decisions, community impact, legacy, values alignment
📋
Borrowing
Credit score, loan math, debt strategy, predatory lending
📈
Investing
Compound growth, index funds, retirement accounts, risk and return
🛡️
Protecting
Insurance, identity theft, Medicare, estate documents
🗺️
Planning
Financial plans, goal-setting, retirement readiness, legacy strategy
The FLIQ Score™ — Assessment Design

Measuring what students and participants actually do — not just what they know.

Traditional financial literacy assessments measure knowledge retention: "Define compound interest." "What is a credit score?" Knowledge is necessary but not sufficient. Research consistently shows that financial knowledge does not reliably predict financial behavior (Fernandes et al., 2014; CFPB, 2017). What predicts behavior is behavioral intention — the specific, measurable decision to act differently.

The FLIQ Score™ (Financial Literacy Intelligence Quotient) is a behavioral intelligence score — not a test. It is generated from the decisions learners make during simulation activities, scenario exercises, discussion protocols, and exit-ticket reflection questions embedded throughout every lesson. Eight sub-scores — one per FCF™ domain — build progressively across the curriculum.

1

Behavioral, Not Knowledge-Based

FLIQ does not ask "what is the right answer?" It captures what decision a learner made when given a real-feeling choice — and whether that decision reflects growth in financial judgment over time.

2

Longitudinal by Design

A pre-assessment at the start of each unit and post-assessment at the end creates a change score — the delta that funders, administrators, and boards can report as outcome data. This is the proof layer that unlocks grant renewals and program expansions.

3

8 Sub-Scores — One Per FCF™ Domain

Rather than a single composite score, FLIQ generates a behavioral intelligence profile. A learner may score high on Saving and low on Borrowing — which tells the facilitator exactly where to focus. The profile builds in specificity and utility that a single number cannot provide.

4

Privacy-Safe and FERPA/COPPA Compliant

FLIQ behavioral data is generated from anonymous decision patterns, not personally identifiable financial information. No bank account data, no social security numbers, no family financial records are collected. Student data is protected under institutional data agreements compliant with FERPA and COPPA.

5

The Long-Term Moat

As the FLIQ dataset grows across schools, cohorts, and life stages, it becomes the first longitudinal behavioral financial intelligence dataset of its kind — documenting how financial decision-making changes over a lifetime, not just in a classroom. This is the proprietary data asset that no competitor can replicate without the curriculum that generates it.

Pilot Results

Early data from our 2 pilot schools — Georgia and California.

Financial Foundations™ is currently in active pilot deployment at two schools: one in Georgia and one in California. Pilot data reflects pre/post FLIQ assessment results from the initial cohort across Bands 3 and 4 (Grades 6–12). Full pilot reports are available to institutional partners under NDA.

+34
Avg. FLIQ point gain across all 8 sub-scores
96.7%
Student program completion rate (above 80% benchmark)
+78%
Avg. gain on Saving Index sub-score (highest individual gain)
2
Pilot schools confirmed — Georgia + California

Note: Pilot data is from an initial cohort. Results are directional and reflect early-stage deployment. Full research-grade impact study is planned for Year 2 with IRB oversight. Schools are anonymized in all public materials per data agreement.

Research Citations

Sources informing the FF™ curriculum design.

Author / Organization Study / Publication Year Key Finding Applied to FF™
Jump$tart Coalition National Standards for Personal Financial Education 2021 Primary standards framework; all 7 competency categories mapped to FF™ units
Lusardi & Mitchell The Economic Importance of Financial Literacy 2014 Financial literacy education before 18 correlates with better adult financial outcomes
Whitebread & Bingham (Cambridge) Habit Formation and Learning in Young Children 2013 Financial habits form by age 7; K-2 is highest-leverage intervention window
Consumer Financial Protection Bureau Financial Well-Being: The Goal of Financial Education 2015 Behavioral interventions 3–5x more effective than knowledge transfer alone
CFPB Financial Well-Being Scale 2017 Behavioral intention, not knowledge, predicts financial behavior; basis for Action Commitments
Fernandes, Lynch & Netemeyer Financial Literacy, Financial Education, and Downstream Financial Behaviors 2014 Just-in-time delivery dramatically outperforms advance general education; basis for life-stage band design
Champlain College Center for Financial Literacy Making the Grade: How States Are Protecting Citizens from Financial Illiteracy 2022 Mandatory financial literacy courses → +14 credit score points, lower loan delinquency
National Financial Educators Council Financial Illiteracy Cost Americans Survey 2022 $174K estimated lifetime premium for students receiving complete financial literacy education
Harvard Graduate School of Education / Project Zero Teaching for Understanding Framework 2021 Character-based narrative produces 40–60% higher retention; basis for 6-character crew design
FINRA Investor Education Foundation National Financial Capability Study 2023 Only 27% of U.S. adults pass basic financial literacy test; documents scale of need
Federal Reserve Report on the Economic Well-Being of U.S. Households 2024 56% of Americans cannot cover $1,000 emergency; baseline need data
Brookings Institution Examining the Black-White Wealth Gap 2023 23¢ per $1 wealth gap; equity imperative embedded in FF™ design
Bankrate Annual Emergency Savings Report 2024 Emergency fund crisis data; validates Band 5 and 6 savings emphasis
CFPB / NEFE Financial Competency Framework Research Base 2020 Multi-domain competency taxonomy; basis for FCF™ 8-domain architecture
Request the Full Research Package
Institutional partners can request the complete FF™ research documentation — including pilot data, IRB study design, standards crosswalk, and FLIQ Score™ technical specification — under a standard NDA.
info@wealthwisekids.org  ·  wealthwisekids.org/curriculum